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Sun Life Rolls Out New Critical Illness Offerings

Tom Burroughes

2 December 2024

, the financial services group, has launched a series of critical illness protection plans that also include ESG elements.

The series includes SunWell Advanced Care, SunWell Supreme Care and SunWell Essential Care. 

The offerings give cover for different stages of life.

The firm, which is listed in the US, Canada and the Philippines, said it is the first in the market to waive waiting periods across diagnoses of three different major critical illnesses – cancer, stroke and heart attack.

Benefits are calculated separately for different critical illness groups. Critical illnesses of different groups are calculated independently, meaning that critical illness claims of one group will not affect the claims for another group, Sun Life said. The policies are also fine-tuned for the different needs of men and women.

Critical illness cover is an important topic across the population, including those in the high net worth bracket – a point examined by this news service in 2016 following a conference it hosted in Singapore. Another firm, Singapore Life, has said the potential growth of this market is “huge.”  There were stories of how the lives of business owners and senior professionals have unravelled, causing major disruption and stress, because they lacked this form of cover.